Race Online 2012
Race Online 2012 has an ambition to make the UK the first nation in the world where everyone can use the web. The UK has 40 million adult internet users, with 30 million people using the web every day.
However, there are a reported 8.7 million adults in the UK who have never used the internet the combined size of the entire population of our five biggest cities. Four million of those are among the most disadvantaged:
- 39% are over 65
- 38% are unemployed
- 19% are families with children
Race Online 2012 aims to inspire, encourage and support millions more people online by the end of the Olympic year 2012 through partnership with government, industry, charities and individuals.
In June 2010, Martha Lane Fox was reappointed UK Digital Champion by the government. Her remit includes advising the government on how to provide better, more efficient online public services and accelerating efforts to help more people benefit from the power of the internet.
Internet Marketing by Direct Submit