Launch of Microsoft Windows 8

Microsoft Windows 8 Launch
Microsoft is set to unveil a radical overhaul of its flagship Windows computer software in a bid to regain ground on rivals Apple and Google. The technology giant will launch Windows 8 at a press conference in New York on Thursday in what is being called the boldest move by Microsoft in three decades.

Windows 8 is a significant shift from previous versions of the software because it is based on touchscreens and smartphones, rather than the traditional PC and mouse.

Some analysts see Windows 8 and the Surface tablet computer, announced in July, as a final roll of the dice by Microsoft in its attempt to survive the decline of the PC and compete in a world dominated by Apple iPhones, iPads and Google’s Android software.

“For Microsoft this is a very, very important launch,” said Annette Jump, a research director at analysts Gartner. “It is a major software shift which Microsoft is hoping will help it expand beyond the PC. It will either enable them to expand to tablets and smartphones, but if it doesn’t, then it will be a setback.”

Microsoft’s share of personal devices has shrunk dramatically in recent years, from 95% of the PC-only market to roughly one third of all personal device sales, including PCs, tablet computers and mobiles, according to analysts Forrester. Unlike previous versions of Windows, Windows 8 is built for PCs, tablet computers and smartphones. It sees the traditional program icons replaced by tiles, which users swipe and touch to operate. The clean and crisp design has garnered positive reviews from early users, even though it is a radical shift from previous Windows versions, which hundreds of millions of PC owners use daily.

The software will be officially unveiled on Thursday and will be available to buy from the end of the week, when its much-hyped tablet computer, Surface, will also go on sale.

Andrew Johnson, a senior analyst and managing vice-president at Gartner, said the immediate response to the Windows 8 launch on Thursday would be critical for Microsoft, which has historically struggled to communicate the “cool factor” of its previous products. “Will Microsoft be defending themselves on shortcomings or will they be riding the tide? There’s so much more at stake here and not really a plan B,” Johnson said.

Frank Gillet, an analyst at Forrester, described Windows 8 as an “original and impressive response to new technologies and competition” and said it was the most radical overhaul since the original Windows replaced DOS in 1995. He forecast that the software will help Microsoft to a 30% share of the booming tablet market by 2016, but would do little to boost the company’s presence in smartphones. Analysts expect a rush of new tablet computers running Windows 8 to be released in time for Christmas.

The launch occurs at an inopportune moment for Microsoft, coming just 48 hours after Apple stole the headlines with the launch of its new iPad mini and after its own Microsoft-built tablet, Surface, was slated in early reviews published overnight on Tuesday. The reviews praised the Windows 8 software on the Surface, but were quick to criticise the device for its apparently poor resolution, substandard camera and a lack of available apps.

Website Promotion & Search Engine Marketing

Search Engine Marketing and Website Promotion
Do you know that there are over 20 billion pages on the Web, with this number increasing every day? Do you want your web pages to be noticed despite these billions of pages and do you want to be included in first page results on the Google, Yahoo, Bing search results?

We offer a highly cost effective and proven Search Engine Marketing and Website Promotion service which provides professional and cutting edge online marketing for big businesses and local businesses alike.

Our services include Internet Marketing, Search Engine Optimisation, SEO consulting, Directory Submissions, Article Submissions, Link Building, PPC Management, Local SEO, hosting and much more.

Contact Direct Submit to find how we can help you achieve the above…

UK APT Sound Testing on the Web

Promoting UK based APT Air Pressure Testing on the Internet
Direct Submit continue to work with UK APT, an Air Pressure Testing services specialist company who provide a comprehensive range of technical air leakage testing, air test, acoustic testing, thermographic surveys and consultancy services to help clients gain compliance to Part L.

Direct Submit are aiding the promotion of the Air Pressure Testing to help them develop innovative and successful Internet Marketing & SEO web strategies to help promote their sound testing and acoustic testing services across the Internet.

Helping the client develop an appropriate key phrase and online marketing strategy remains an essential element in their Internet Marketing & SEO project, supported by inbound link development, social media work and other SEO techniques. As ever with Direct Submit, our approach is one of working with the client on a longer term basis, providing support and expertise whenever required.

Apple Loses UK Tablet Design Appeal

Apple loses UK tablet design appeal versus Samsung
Apple has lost its appeal against a UK ruling that Samsung had not infringed its design rights. A judge at the High Court in London had originally ruled in July that the look of Samsung’s Galaxy Tab computers was not too similar to designs registered in connection with the iPad. He said at the time that Samsung’s devices were not as “cool” because they lacked Apple’s “extreme simplicity”.

Apple still needs to run ads saying Samsung had not infringed its rights. The US firm had previously been ordered to place a notice to that effect – with a link to the original judgement – on its website and place other adverts in the Daily Mail, Financial Times, T3 Magazine and other publications to “correct the damaging impression” that Samsung was a copycat.

The appeal judges decided not to overturn the decision on the basis that a related Apple design-rights battle in the German courts risked causing confusion in consumers’ minds. “The acknowledgment must come from the horse’s mouth,” they said. “Nothing short of that will be sure to do the job completely.” However, they added that the move need not “clutter” Apple’s homepage as it would only have to add a link entitled “Samsung/Apple judgement” for a one-month period.

A spokeswoman for Samsung said it welcomed the latest ruling. “We continue to believe that Apple was not the first to design a tablet with a rectangular shape and rounded corners and that the origins of Apple’s registered design features can be found in numerous examples of prior art. Should Apple continue to make excessive legal claims in other countries based on such generic designs, innovation in the industry could be harmed and consumer choice unduly limited.”

Apple declined to comment. It can still appeal to the UK Supreme Court, otherwise the ruling applies across the European Union.

Apple has now lost a series of lawsuits against Samsung based on the design of their tablets. These include cases in the Netherlands, Australia and US – despite sometimes winning temporary sales bans. However, the California-based company has been more successful with other claims. Most notably a US jury proposed Samsung should pay Apple a $1.05bn (£650m) fine for infringing several software patents, and the look and feel of the iPhone. Samsung is appealing the verdict.

Promoting a New Car Finance Website

Guaranteed Car Finance Services from Northumbria Motors
Northumbria Car Sales, a North East based garage have become specialists in offering a guaranteed car finance service to people looking to finance a new vehicle. A family run business which has been established for over 15 years, Northumbria Car Sales have now approached Direct Submit to help promote their new website promoting this key range of services.

Having worked previously with this client to promote their Motorhome rental business, the client feels confident in the quality of SEO & Internet Marketing service offered by Direct Submit, that he has now decided to add this new car finance website to his portfolio.

We offer low cost and (proven) highly effective SEO packages to a range of clients, so why not contact Direct Submit SEO & Internet Marketing services to find out how we could help you make more of your website. Call us now for a free website appraisal on 0845 272 2350.

One Billion People Using Facebook

One Billion People Using Facebook
Face book has announced it now has more than one billion people using it every month. The passing of the milestone was announced by founder Face book founder Mark Zuckerberg late last week. Speaking on NBC TV, Mr Zuckerberg said that if his company continued to “build the best products”, they could dominate the social networking market for “a long time”.

The site, which was launched in 2004, is now looking towards emerging markets to build its user base further.

Why not visit the Direct Submit Submit Face book site and see what’s happening in the world of SEO and the Internet.

The Right Keywords for your SEO Project

Choosing the Right Keywords for your SEO Project
One of the most important aspects of Internet Marketing for any SEO or web based project is the initial key phrase research.  Many businesses spend their time optimising for keywords that are virtually unattainable or little return or value. You should research your market to know where to invest your time and effort to get the most return from your investment.  With this in mind, here is a quick summary / guide to help you choose the right keywords for your online project.

Firstly, think about the core subject of your website. Write down all the keywords that you think people are most likely to use when searching for the information that you have and very Importantly canvass the opinion of other people such as friends, family and – importantly customers. Ask them what keywords they have used or think they would use to find your products or services on the Internet. This will often differ to what phrases you think they might search on.

Review & refine this key phrase list to gain your starting point. Next look into how often a potential key phrase is searched for and how competitive it might be. Use Google’s Adwords yword Research Tool to help with this research. If competitors are trying to buy your keyword(s) on Google Adwords, then it’s something people want.

Find out what keywords your competition uses. Look for the keyword tags in their website and source code to identify these keywords. To view a website’s keywords, while viewing the website in your browser click “Source” in your “View” menu. Once you have identified your key phrase list, you will need to apply these to your website content and optimisation process.

Choosing the best SEO keywords is extremely important to making your website work for you and the good thing about properly executed & researched SEO is that the work you do now will continually produce results for you for a long time to come.

If you need help or advice or Choosing the Right Keywords for your SEO Project, then contact Direct Submit SEO services by telephoning: 0845 272 2350 or by visiting our website.

Specialist Sound Testing Services

Specialist UK Sound Testing Services
One of Direct Submits longest standing clients has recently launched a new specialist sound testing service for the UK building sector. Air Pressure Testing are providing  background noise surveys, noise at work assessments for small, mid sized and large workplaces with highly detailed and comprehensive reports detailing. They have asked us to help promote this new service to the Search Engines, further evidence that our SEO & Internet Marketing services continue to provide quality of service and excellent results.