A New Year, A New Designer Bathroom

A New Year, A New Designer Bathroom
The forthcoming New Year could be an excellent time to make improvements in various aspects of your life, and some areas ready for a change may include such all-important areas of your home as the kitchen and bath. If you have plans to remodel a bathroom in your home in 2016, it will be helpful to know what will be fashionable in 2016 and, likely, for years to come. Following are some trends to help you plan your bathroom remodel and guide your selection of individual components.

When planning a bathroom remodel, it’s easy to let one’s preferred components – tubs, shower cubicles and the like – dictate how the rest of the bathroom will look or become the dominant “design” components. The truth is, no free-standing tub, no matter how beautiful or expensive, can itself guide the design of a luxury bathroom; at best, it would be appreciated individually despite its failure to contribute to any sort of integrated design. By beginning with a sense of the look and feel you would like for your remodelled bathroom, the components you choose will look nice both individually and as part of a seamless whole.

Natural beauty components such as stone feature walls were a hot trend in 2014 which is expected to continue into 2016 and beyond. Think of the calming effect of a Japanese rock garden and then work similar design components into your bathroom. The “water features” are a given, so it’s simply a matter of bringing even more of nature’s tranquillity indoors to create that calming effect and enhance the overall experience.

Plant life was an underutilized design component in most bathrooms until this past year, and the incorporation of tropical plants into luxury bathrooms is also expected to continue in 2016. Long overdue for their time in the bathroom and other areas of the home, given the increased attention to environmental pollution in recent years, tropical plants clean the air naturally and even radiate negative ions, contributing to the calming effect created by other design elements from nature.

The spa treatment
That all said, there is a lot to love about luxury bathroom remodels that bring the spa home with you. Free-standing tubs by suppliers such as Victoria and Albert Bathrooms make beautiful centrepieces and even complement bathroom designs focusing on natural beauty by providing soft, natural contours. Spacious custom vanities by the likes of Burgbad Bathrooms will add both beauty and practicality by giving her the space she needs to get ready for the day – or to wind down in the evening – while allowing others to use their own space as they prefer. Many Burgbad bathroom furniture pieces, including sleek wood shelving and wall-mounted vanities, work especially well in bathrooms which reflect an appreciation for the beauty of nature. Imagine having such a bathroom for yourself; you’ll most certainly feel an improvement in your quality of life from the first time you step across the heated floor to your beautiful new tub for a relaxing soak surrounded by calming, natural colours and features.

P.T. Ranson Luxury Bathrooms
P.T. Ranson has been supplying and installing components for luxury bathrooms across the UK for over 15 years. We work with architect’s specifications as needed and are prepared to guide homeowners through every step of the process, from initial consultation and planning to final installation. Let our experts outfit your home with the luxury bathroom of your dreams in 2016.

For more information or to schedule an appointment, call us today on 0191 469 6999 or visit the P.T. Ranson designer bathrooms website today.

Brainstorming & Researching Keywords

Brainstorming & Researching Effective Keywords
Search Engine Optimisation or SEO is a process that affects a website’s visibility within a search engine’s rankings by reviewing how the respective search engines work, what people are searching for, the keywords or phrases used and which search engines different audiences prefer. For example, Google, Yahoo or Bing.

Keyword brainstorming is the first step when deciding which keywords to target when creating a website. At the beginning of a web based project, it is often wise to start out small, using less competitive keywords, and as time passes – and hopefully your market increases, then upgrade to include additional and ‘more competitive’ keywords.

Keyword Research It’s important to research keywords to determine their viability – are they worth working with or targeting? Often, one of the best ways to research a keywords popularity is to use a search engine. Type in your potential key phrase and see what results appear.

The right keywords to target have to be popular, relevant and obtainable. If a person targets the wrong keywords, then all of his or her efforts to optimise and promote a website would be in vain – and a waste of money!

It can be difficult to choose the keywords that describe your company and its products or services so that users will see your website when they perform an online search. Obviously, you want people who are searching for what products or services you provide to find your website near the top of the search engine results pages.

So how do you achieve this? The answer is “by using keywords and key phrases in your website content.” These are the words that people type into search engines when they are looking for something.

Choosing and researching good keywords is a process that takes several steps that can essentially be broken down into the following stages:

  • Initial keyword Research. Have a brain storming session with your staff and, if possible, customers. Ask other people for ideas, too, including your family, try to get as many opinions as possible. You will often discover that what you consider your optimal key phrases are not those typically used by your customers.
  • Use Key Word Research Tools. There are several online keyword research tools that offer information about the number of times users perform searches for specific words. These can help you identify key phrases ‘related’ to your products or services that might help generate quality traffic to your website.
  • Selecting of Key Words. Use the research you have done and select the most appropriate key words that is likely to deliver the best results for your business. Note this may mean you choose a key phrase that isn’t the most searched for (which will probably be the most ‘competitive’ in terms of achieving a page 1 result on the web) but which will bring you high quality traffic in numbers that should help generate you business.
  • Analytics. After you’ve chosen your keywords and optimized your site, you need to perform measurements to see whether it’s delivering the amount of traffic and conversions you expected. You can use this information to make adjustments and refine your keyword strategy.

The above represents a fairly basic overview of choosing effective key phrases for your website and the web is full of more in depth articles and guides to help you.

For more information on choosing the right key words for your website call Direct Submit on 0845 2722350 or visit our Internet Marketing and SEO website and see how we can help you make the most of your online Internet project.

Ellen Conlin Hair: An Experience, Not Just a Hair Salon

Ellen Conlin Hair: An Experience, Not Just a Hair Salon
Do you ever think about what it takes to be happy in life? A new car, a bigger house, a better-paying job? As the authors of Happy Money: The Science of Smarter Spending tell us, one of the keys to happiness in life, as determined by our attitude about money, is to focus our spending power on experiences rather than on material goods. The new car and bigger house might provide a certain amount of temporary satisfaction once all the paperwork is signed and you hold the key, but soon afterward the reality of maintenance sets in and it becomes, well, another thing in your life that causes stress.

A lot of women feel the same way about their hair, especially if they have hair that is difficult to style or that reacts strongly to changes in humidity. It can be very frustrating to look at photos of models with perfectly thick and silky hair and wonder why can’t that be me?

If this sounds like you, take a step back and ask yourself what you have done to remedy the situation. When was the last time you went in for a cut and style? At that time, did your stylist recommend a deep conditioning treatment or products for addressing any issues you’ve been having with your hair?

Ellen Conlin Hair and Beauty is a hair salon in Glasgow whose expert stylists will never simply cut your hair and send you back out feeling just as frustrated as before except for having your split ends removed. Our focus is both on the individual and on providing a thoroughly enjoyable five-star experience where you are treated as a friend and not simply a client.

At our West End hair salon and our Southside hair salon, our stylists will address any issues you may have so that your hair will not continue to be a source of stress in your life. Call us today – we’re certain that you will love the Ellen Conlin Hair and Beauty experience and your fabulous new look!

Ellen Conlin Hair and Beauty Glasgow
Ellen Conlin Hair and Beauty has been providing therapeutic massage along with hair and beauty treatments in Glasgow for over 15 years. Our experienced massage and beauty therapists will work with you to develop an individualised plan to achieve the look you desire and help you to feel better than you ever have before.

To learn more about this month’s special offers or to book your appointment at the Ellen Conlin Hair and Beauty in Glasgow, or more information about offers available to new and existing clients and to book your appointment, call us today on 0141 339 8223 (Hyndland Beauty Salon) or 0141 638 0331 (Giffnock Beauty Salon) today and let us help you feel and look great.

Sound Testing Services for London & the UK

Sound Testing Services for London & the UK
London is a massive UK city containing over 5 million properties. In this overcrowded environment it is essential that noise transference between properties in kept to an absolute minimum for the occupant’s wellbeing.

APT Sound Testing Services undertake UKAS accredited Part E sound testing throughout London and the UK. We have extensive knowledge regarding the way different materials and construction methods can influence the results of a sound test, to ensure your company achieves complies with Sound Testing Regulations Part E.

Pre completion sound testing under part E has been a mandatory requirement since July 2003. All new build properties and conversions which were built after this date require 10% of each party wall/floor construction type to be tested. Sound Testing is to be carried out between pairs of rooms separated by party walls or floors. In usual circumstances the room/s to be sound tested will be the living rooms and bedrooms, which are classed as the two main habitable rooms.

The sound test procedure involves setting up a noise source in a room on one side of the party wall or floor and measuring the noise on both sides of the partition.

Airborne sound tests may also be required between horizontally and vertically separated pairs of rooms. The sound tests are undertaken by using a sound source, amplifier and loudspeaker to generate a high noise level in one room (the source room). Noise measurements are then taken in both the source and receiver rooms using a prescribed number of source and microphone positions. The background levels in the receiver room are measured and the reverberation time in the receiver room is also measured. From the results, the airborne sound insulation (DnT,w + Ctr) is calculated and compared to the requirements of Approved Document E.

For vertically separated rooms, an Impact sound test may also be required. This sound test is undertaken using a tapping machine which drops a series of weights onto the floor of the upper room. The noise level in the lower (receiver) room is measured for a prescribed number of source and microphone locations. The background levels in the receiver room are measured and the reverberation time in the receiver room is also measured. From the results, the impact sound insulation (LnT,w) is calculated and compared to the requirements of Approved Document E.

UKAS Accredited Sound Testing Our sound test engineers carry all the latest Norsonic equipment, which are class one rating and all of our acoustic testing/sound testing, is completed to a strict quality controlled standard. We provide full UKAS Accredited sound testing.

Pre-completion sound testing is generally carried out at the request of the Building Control Officer. The guidance contained within Approved Document E gives detailed recommendations for the partitions to be tested and for the number of sound tests that should be carried out. We recommend that the proposed sound testing is agreed in advance with the Building Control Officer prior to the London sound testing.

We can undertake both acoustic airborne sound testing to allow for speech, television etc, and impact sound testing to allow for footfall etc. This is in accordance with the requirements of Approved Document E of The Building Regulations and the relevant European and International standards.

The testing methods for airborne and impact sound insulation testing in London are in full accordance with: the suggested methods presented in BS EN ISO 140-parts 4 and 7: 1998.

If you are in the construction stage of a new project and are not sure if your design will pass the building regulations then visit our Sound Testing Services website and we will check your acoustic design and offer advice (if required) for the wall or/and floor partitions. Alternatively if you require sound testing for your London project please contact us now on 01525 303905.

Promote Your Business at Christmas

Promote Your Business in Time  for Christmas
It’s no secret that people in every age group are considerably more tech-savvy than they were a generation ago. Thanks to the Internet, there is virtually no product, service or answer to a question that cannot be tracked down through an online search. What this means for business, all through the year but particularly during Christmas, is that someone out there is looking for your product or service and you need to know how to position yourself favourably online in order to get their attention and, in turn, their business.

Why your business needs a website
Most businesses these days understand the power of the Internet for expanding the firm’s clientele. Businesses that ignore the benefits of having an official website do so at their peril; if you don’t develop the image you present to the world via cyberspace, then any number of online directories with independent reviewers will develop an incomplete one for you. While websites dedicated to rating and reviewing different companies’ products and services are an excellent resource for people who have a need for what your business provides, you don’t want these websites to be a potential client’s only way of knowing what you have to offer.

Developing and maintaining a website not only helps to promote your business; it can often mean the difference between a consumer knowing exactly – and in your words – what your business offers and having to rely entirely on reviews from past customers, some of whom might have given a low rating or negative review simply because your entirely worthy product or service was not the one that suited the negative reviewer’s needs at the time.

The power of SEO
While the majority of both public agencies and private firms understand the importance of a well-designed and regularly updated website as a tool for communicating with current and future clients, not so many have discovered the benefits of search engine optimisation, or SEO, for enhancing their online presence and promoting their products and services. Simply put, SEO entails developing meaningful online content, in the form of general articles, company blog posts and your own web copy, containing keywords and key phrases that potential clients are using to locate companies like yours through online searches.

The more specific your keywords and key phrases, the more prominently your business will appear in search results and the more new customers you will attract as a result. This is especially important as Christmas is approaching, as online shoppers will soon be flooding cyberspace with direct orders for Christmas presents, cards and decorations and seeking information online about where these items may be purchased locally.

It’s also a well-known fact that most people using online search don’t bother clicking beyond the first page of search results, so an effective SEO marketing campaign will include very specific key words and phrases such as “discount Christmas tree ornaments Salisbury” or “gluten-free Christmas desserts Primrose Hill,” just to give two examples that will not likely be lost in the morass of search results yielded by more general key words and phrases.

Direct Submit Internet Marketing Services has emerged as one of Britain’s leaders in Internet marketing and search engine optimisation services for organisations of all sizes. Direct Submit embraces the philosophy that the most effective SEO campaigns are ethically sound and provide a mutual benefit to both the business and the client seeking your services. For more information on how Direct Submit can help you to improve your bottom line, call us today on 0845 272 2350 or visit the Direct Submit Internet Marketing Services website today.

DSE Almelo UK / European Haulage Services

DSE Almelo UK / European Haulage Services
We at Direct Submit work with a variety of new and on-going clients. One such client is the road haulage company DSE Almelo shipping agents & road haulage contractor for the UK, Holland and Europe in the export of packed goods locally and internationally via road haulage, sea and airfreight.

If you would like to know more about how Direct Submit could help your website attract greater attention then why not give us a call on 0845 2722350 or visit the Direct Submit website today.

A New Shower for your Bathroom

A New Shower for your Bathroom
Bathroom upgrades are considered to be amongst the most cost efficient and beneficial home improvement projects most home owners can make. Any upgrade to a new bathroom, or a new shower will likely make the space more enjoyable for you and your family in the short term and increase your home’s value in the long run.

However, before taking on what can be a significant home  improvement project, it is important to plan out what you want very carefully, either on your own or with the assistance of an experienced bathroom supplier.

Upgrading Small Bathrooms
When upgrading small bathrooms, making the best possible use of limited space is key. Fortunately, a wide range of sleek, classic yet modern fixtures are available which will brighten up the space and provide that clean feeling that everyone wants out of a full bathroom – without taking up an inordinate amount of space. Shower cubicles without doors, such as those available from Matki showers, are an effective way to create an attractive, open space in which people will not feel cramped every time they walk in.

Benefitting the Environment
These days, another consideration is environmental friendliness. If you’re a homeowner, it’s simply no good to underpay for an average-quality shower head and then be faced with exorbitant water bills each month – especially if you have a family or other people living in the home besides yourself. On the upside, the cost of producing higher-quality, environmentally friendly shower fixtures has come down in recent years, and with “green” products now being more sought-after than ever, they are very likely to fall within the price range of someone seeking to renovate bathrooms of any size and for any number of people. If eco-friendliness and cost savings through increased efficiency are concerns for you, then consider installing a shower head from the product ranges of Fiora showers or Hansgrohe showers.

A final consideration is how the bathroom décor will all come together. While a wide range of shower heads and other bathroom fixtures are available in bright and shiny silver or glossy white or black, it is equally important to your home’s resale value that everything – walls, fixtures and all – fit into the same overall colour scheme. To that end, it is wise to choose a conservative palette of white, off-white, light blue or black for your bathroom walls.

Bathroom upgrades can be complicated, particularly when undertaking them for the first time for a small bathroom or in an older home, but they needn’t be. With a clear vision of what you want out of the space, you can easily turn a bathroom of any size into one of the most attractive rooms in your house.

P.T. Ranson Bathrooms & Showers
P.T. Ranson has been providing branded bathroom supplies and service for bathroom remodelling projects for years. With more than 30 years of collective experience and a commitment to providing the best possible products and service for each individual bathroom remodelling project.

When buying online from P.T. Ranson, deliveries on the UK mainland are free of charge. For more information, call today on 0191 4696999 or visit the P.T. Ranson website today.

Extra Screen Time ‘Hits GCSE Grades’

Extra Screen Time ‘Hits GCSE Grades’
An extra hour a day of television, internet or computer game time in Year 10 is linked to poorer grades at GCSE, a Cambridge University study suggests. The researchers recorded the activities of more than 800 14-year-olds and analysed their GCSE results at 16. Those spending an extra hour a day on screens saw a fall in GCSE results equivalent to two grades overall. “Reducing screen time could have important benefits,” said co-author Dr Esther van Sluijs.

The researchers analysed the habits of 845 pupils from schools in Cambridgeshire and Suffolk at the age of 14 years and six months. The pupils heights and weights were recorded, and they had to wear a physical activity monitor for five days including a weekend.

They were also asked to complete a questionnaire detailing the amount of time they spent on:
reading for pleasure
physical activity
watching TV
playing video games
non-homework time online

The researchers correlated the data with the pupils’ GCSEs, taken the following year.

Pupils who did an extra hour of homework and reading performed better than their peers, while extra physical activity appeared to have no effect on academic performance. On average, the 14-year-olds said they spent four hours of their leisure time each day watching TV or in front of a computer.

The researchers found an additional hour of screen-time each day was associated with 9.3 fewer GCSE points at 16 – the equivalent of dropping a grade in two subjects.

Two extra hours of screen-time was associated with 18 fewer points – or dropping a grade in four subjects.  The results also suggested extra time spent watching TV had the most detrimental effect on grades.

Pupils who put in an extra hour of homework or spent the time reading, did better in their GCSEs, scoring 23 points more than the average. But even if pupils spent more time studying, more time spent watching TV or online, still harmed their results, the analysis suggested. Extra time on moderate to vigorous physical activity had no effect on academic achievement.

“We believe that programmes aimed at reducing screen time could have important benefits for teenagers’ exam grades, as well as their health,” said Dr Van Sluijs, of the Medical Research Council’s Centre for Diet and Activity Research at Cambridge University. “It is also encouraging that our results show that greater physical activity does not negatively affect exam results.  As physical activity has many other benefits, efforts to promote physical activity throughout the day should still be a public health priority.”

Lead author Dr Kirsten Corder said the measurements taken on the Year 10 pupils represented “a reliable snapshot of participants’ usual behaviour”. She added: “So this is roughly equivalent to two grades lower for one subject, one grade lower in two subjects.

“We followed these students over time so we can be relatively confident of our results and we can cautiously infer that TV viewing may lead to lower GCSE results but we certainly can’t be certain. Further research is needed to confirm this effect conclusively, but parents who are concerned about their child’s GCSE grade might consider limiting his or her screen time.”

Dr Corder suggested there could be various reasons for the link, including “substitution of television for other healthier behaviours or behaviours better for academic performance, or perhaps some cognitive mechanisms in the brain”.

The study is published in the International Journal of Behavioural Nutrition and Physical Activity.

Greater Manchester Police website Hit

Greater Manchester Police website hit by Denial of Service Attack
Greater Manchester Police’s (GMP) website was attacked on Wednesday, the force said. The site was unavailable for more two hours from 20:00 BST in a “malicious attempt to disrupt services”, GMP said.

Deputy Chief Constable Ian Hopkins said they were treating it as a “denial-of-service attack” and apologised for any inconvenience caused.

A person has claimed responsibility on Twitter for causing the website crash, a GMP spokeswoman said.

Det Ch Con Hopkins said the force’s website server was not connected to other police computer systems and contained only information which was already in the public domain. “We are working to resolve this issue as quickly as possible,” he said.

Those carrying out a Distributed Denial of Service (DDoS) attack flood their target with large amounts of traffic in an attempt to render their website unreachable.

Why SEO is Essential for any Business

Three Reasons why SEO is Essential for any Business
If you are a new business owner or a long-time business owner, then chances are you have been barraged with information about how essential it is to have a company website and, in recent years, a social media presence.

In today’s business world, however, these two things are only the starting point. Now more than ever, Search Engine Optimisation or SEO is what allows your current and potential clients to find you through targeted keyword searches so that you can in turn sell your products and service through your website and Facebook and Twitter feeds.

Following are just three of the most important reasons for developing an effective SEO marketing campaign in today’s business climate:

Online reviews
The good news is that your online reviewers are, in a sense, providing your SEO for free; the bad news is that you get what you pay for. Depending on what your existing customers are saying about your product or service, this “free service” they are providing may or may not be a good thing. Although you run a sound business and are doing everything within reason to keep your clients happy, the fact remains that only those who have had either a very good or a very poor (in their view) experience dealing with you are going to take the time to create an account and log on to a customer review website to tell the world what was so wonderful – or not so wonderful – about your business. If you don’t go to the trouble of telling potential clients what you can do for them in your own words, then you are leaving yourself at the mercy of those speaking for you. Even if unsolicited reviews of your company are overwhelmingly positive, customers looking for your service want, need and deserve more. In the interest of building your brand, it is imperative that you give potential a better sense of what to expect than most reviewers can.

Smartphones and tablets
The last time you paid your company’s liability insurance – or your home or automobile insurance – you might have been directed to an “app” through which payment could be made electronically. As a business owner, what this should tell you is that mobile devices such as smartphones and tablets have become so commonplace that more and more service-oriented companies have committed to providing apps as a means of improving access to their products and services. Smartphones and tablets are also being more widely used to search online for local products and services – hotels, restaurants, tow trucks and auto repair shops in the event of an unexpected mechanical failure, you name it. Any business which fails to seize on the opportunity to increase visibility through a local SEO marketing campaign does so at its peril.

The competition
If you decide to invest in SEO for no other reason, do it because your competitors are already on board. Particularly in industries in which individual businesses face lots of competition, it pays to invest in an organic SEO campaign which shows your current and future clients what is unique about your business, be it your location or any way in which your product or service is different from and better than all the rest. Don’t let the lack of an SEO marketing strategy keep your business from being as profitable as it can be!

Direct Submit Internet Marketing Services specialises in developing effective local SEO marketing campaigns for businesses of all sizes and budgets. Let us put our years of experience to work for your company so that you can maximise profits while focussing on the core business.

Direct Submit Internet Marketing Services specialises in SEO and other Internet marketing strategies for UK businesses both large and small. No matter your advertising budget, we will work with you to develop a campaign to help your clients find you right when they need you.

To learn more about how we can help you maximise profits, call us today on 0845 272 2350 or visit the Direct Submit Internet Marketing website today.